LUNDIA OY
THE SOLA AND SOIHTU LAMPS
Design: Jukka Korpihete 2006
Design was included in Lundia’s strategy to reinforce the brand. The lamps are part of the Lundia style and also prominent elements of interior design. The shape of both the lamp and light and shadow were important for the designer.
Finnish consumers are familiar with Lundia’s solid, easily assembled and adaptable shelving employing end ladders and shelf elements of solid wood. They have been made and sold in Finland since 1949. The original concept was devised by the Swedish carpenter Harald Lundqvist in the 1930s. Lundia was one of the first industrially made shelving systems that was also adaptable.
Lundia has changed over the years. First these warehouse shelves were basic furniture much liked by students and architects. Product development introduced new features – different types of tops and shelves, drawers, doors and other accessories. The shelving system gradually became all-purpose furniture for homes and offices.
In 2004, Lundia decided to reinforce its brand by making design a central aspect of corporate strategy. The product range was expanded first by launching in the spring of 2006 the new Olo line of products, consisting of a sofa, armchair and two tables. In the autumn, glass items and a collection of lamps were included.
In the future, Lundia will focus increasingly on the furniture market and on the furnishing and decoration of different types of space in the home. The shelves are already classics and it is a natural step to complement them with other interior elements of the home. The sofas, shelves and lamps all support each other. Design is also an increasingly important aspect of the modern and functional Lundia style, and although different designers are involved a uniform look is maintained.
Jukka Korpihete, the designer of the Sola and Soihtu lamps, became involved in the product development process in its initial stages. Cooperation proceeded well, with Lundia’s informal manner of decision-making lending support to creative work and providing a considerable degree of freedom. The designer’s ideas suited the company’s brand concept emphasizing distinctive, prominent products. There is even some readiness to compromise commercial requirements to achieve a product suited to the style and the product line.
Jukka Korpihete designs not only lamps but also light and shade. The reflection of light is an important aspect of the lamp. His personal approach has also interested buyers, and sales have begun well. Sola and Soihtu were also a positive surprise for the Fennia prize jury in their dimensions. The large floor lamp is also a prominent element of interior decoration.
Lundia Oy
Hikiäntie 1303, FI-05820 Hyvinkää
Tel. +358 (0)10 525 9500
info@lundia.fi
www.lundia.fi
