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Finnish fashion and design in Iceland in March

Design Forum Finland will visit the DesignMarch event in Reykjavik 14–17 March with a design popup shop.

The shop, at the well-known Kronkron boutique, will present fashion, jewellery and accessories as well as furniture and interior items from a dozen of Finnish top names such as Mirkka Metsola, Teija Eilola, Hanna Sarén, Klaus Haapaniemi and One Nordic.
These Finnish designers will now bring their original ideas to the Icelandic design and fashion scene, to Laugavegur Street in downtown Reykjavik. Besides the popup shop, Finnish design will be seen in several other design events. Finnish and Icelandic jewellery design is on show at the Nordic House and the Museum of Design and Applied Arts will exhibit, among others, works by designer Harri Koskinen, one of the receivers of the Torsten and Wanja Söderberg Prize. Katarina Siltavuori has curated the exhibition Flétta - Design in Dialogue and the University of Lapland will present design from the North at concert hall Harpa. Aalto+Aalto shows their works at Grettisborg design studio and Jopo bicycles can be rented from Suomi PRKL! design shop.
DesignMarch is now arranged for the fifth time. This dynamic design event and city festival is not just about design – it's also architecture, graphic design and fashion. Design Forum Finland is participating DesignMarch, cooperating with Iceland Design Centre, for the second time – the first Design Forum Finland popup shop was seen in Iceland a year ago. The fourth Reykjavik Fashion Festival will take place at the same week 14–16 March.
Design Forum Finland is the national promotion organization of Finnish design. It is maintained by the Finnish Society of Crafts and Design, which was founded in 1875. The aim of Design Forum Finland is to enhance the design sector and to promote design intensive businesses both nationally and internationally. Its activities include Design Forum Shop, a place to find interesting contemporary Finnish design in the heart of Design District Helsinki.
The participants at Design Forum Finland popup shop are: Kaksitvå, R/H, Mars 19, Hanna Sarén, Teija Eilola, Kaisa Riivari, Sanna Hopiavuori, 2or+BYYAT, Month of Sundays, Mirkka Metsola, Klaus Haapaniemi and One Nordic.
Design Forum Finland Popup Shop 14–17 March 2013
Kronkron, Laugavegi 63B, Reykjavik
More information:
Design Forum Finland, Marketing Manager Päivi Kaira, +358 (0)44 055 6071
Design Forum Shop, Project Manager Tanja Sipilä, +358 (0)40 077 6786