Woodio Oy / Woodio washbasins
Petro Lahtinen, Woodio Oy
Pentagon Design Oy
Woodio combines sustainable development with minimalistic Scandinavian design. The company, founded in 2016, manufactures washbasins and bath tubs for private and public washrooms. The company is planning to expand its product range to cover kitchen sinks.
The washbasins are made from the first ever 100% waterproof wood composite, with a Finnish wood content of approximately 80 %. The binding agent is resin-based, which in itself is unique with wood composites. The basins are also manufactured in Finland. The ecological approach was key in developing the material: the carbon footprint of the composite is much smaller than that of similar ceramic products and the material can be disposed as energy waste.
The Woodio brand is comprehensive, and its visuals are in line with the forms of the products. Wood composite is a bold, ecological alternative for bathrooms. The company employs design in a strategic way all the way from product design to marketing and sales.